Director of Operation, US and EU

Dipl.-Ing. Luke Lei

Luke Lei brings over ten years of European aftersales leadership experience, including eight years at Huawei Europe and two years as Head of Aftersales at Segway Europe. He specializes in building efficient and scalable service networks, optimizing service operations, and elevating customer experience across multiple European markets.

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Dipl.-Ing. Luke Lei

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Meet the team

Dr. Hailing Ge

CEO and Co-founder of B2BRenew & B2BFulfilment

Master of Leadership from Harvard University, Doctor of Economics from the University of International Business and Economics, postdoctoral researcher in Economics at Peking University, held senior executive positions at several large enterprises, and oversaw operations of companies and projects with over 20,000 employees.

Professor Zeng Ming

Chief Strategy Officer (CSO)

As Alibaba Group’s Chief Strategy Officer and Founding Dean of Hupan University, he held a key position as Jack Ma’s chief corporate strategist, architecting transformative initiatives that reshaped China’s digital economy. His operational leadership drove four industry-defining breakthroughs: scaling Taobao into China’s dominant e-commerce platform, evolving Alipay into a global fintech pioneer, establishing Alibaba Cloud as Asia’s leading cloud infrastructure, and building Cainiao into an AI-driven logistics network. These systemic advancements propelled Alibaba’s evolution from an online retailer into a integrated digital ecosystem.

Rae Wang

VICE PRESIDENT ,B2B RENEW INC.

· Accountant· 25 years of experience in US company management Expert in finance, human resources, and operations.

Dr. Junjie Chen

Chief Scientist and Co-Founder, B2B Renew Inc.

· Sc.D, Washington University in St. Louis, USA · B.S. Tsinghua Univesity, China

Dipl.-Ing. Luke Lei

Director of Operation, US and EU

Yifan Zhang

President of China Branch, B2B Renew Inc

· M.S.in Finance at Johns Hopkins University · B.A. in Philosophy at UC Santa Cruz · Analyst at ICBC Credit Suisse Asset Management

Expertise

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Clients say

Mary Johnson

from ProSync

Revolutionary Solutions: The Catalyst for Our Business Growth

Their innovative technology has revolutionized the way we operate. The team's dedication to understanding our unique needs was truly impressive. We're thrilled with the results.

Robert Williams

Quantum Innovations

Exceptional Service and Support, Fueling Our Tech Evolution

They went above and beyond to ensure we had what we needed. Their commitment to customer service is second to none. Recommended for business seeking a tech upgrade.

Mary Johnson

from ProSync

Harnessing the Power of Groundbreaking Technology with Them

The positive impact on our workflow was instant. Their groundbreaking technology delivered beyond our expectations. We're looking forward to a continued partnership.